Email Marketing Executive

by | Jun 18, 2019 | 0 comments

Salary – £28,000

iRecruit Partners are currently working with a company based in Bracknell who are looking for an Email Marketing Executive who will support their digital marketing activity to help grow their brand and increase engagement. You will work closely and collaboratively with colleagues in the team and across the organisation to deliver the best possible results for digital marketing campaigns.

MAIN RESPONSIBILITIES:

  • Execute email campaign strategy from end-to-end
  • Build automated email programmes
  • Work on personalization for email marketing
  • Manage lead nurturing programmes
  • Write content for digital channels
  • Manage day-to-day email marketing activity that sits outside of programs
  • Develop email communications that support product launches
  • Create regular reports to track KPIs, uncover actionable trends, insights and forecasts
  • Use A/B testing, analytics and other insight to make improvements to email marketing and to the website
  • Make use of the digital learning platform/attend industry events and webinars to come up with ideas to continuously improve email communications

REQUIRED SKILLS AND EXPERIENCE:

  • The enthusiasm to keep up to date with new technology and digital best practice
  • The ability to think creatively
  • Degree in a relevant subject
  • CIM accredited or similar (Desirable)

BENEFITS:

  • 25 Days holiday
  • Private Medical Insurance
  • Dental Insurance
  • Healthshield cash back plan
  • Phone discounts
  • Microsoft Office Home discount
  • Life Assurance (4 times salary)
  • Pension (contributory)
  • Discretionary bonus scheme
  • Free on site parking
  • On site canteen

KEYWORDS: Email / Marketing / Campaigns / CIM / Analytics / Digital